SOCIAL MEDIA MANAGEMENT · HIGH-TRUST INDUSTRIES

Content that earns trust before the first call.

We plan, write and manage social media for businesses in high-trust industries, such as legal, health and financial services. Clear, compliant and consistent, so your expertise reads the way it should.

BOOK A FREE INSTAGRAM AUDIT SEE OUR WORK

By a professional, for professionals. Based in Newcastle, working Australia-wide.

Giorgia, founder of The Social Associate

VIEWS · LAST 30 DAYS

Client account 011.2M

Client account 02757.8K

Client account 0345.5K

Client account 0437.6K

RESULTS FROM THE ACCOUNTS WE MANAGE

1.2Mviews in 30 days on a single professional account

2M+combined monthly views across four managed accounts

+437%website visits in a new client’s first month with us

+107.5%month-on-month growth, to 50,392 views in 30 days

None of it came from one viral post. It came from steady, educational content, published consistently, that makes something complex clear.

TRUSTED BY Blooms The Chemist Shellharbour Evans & Wislang Solicitors

SELECTED WORK

Two industries where every word is regulated. Both now growing.

VIEW ALL WORK

Blooms Allied Health Professions Day post

PHARMACY · @BLOOMS.SHELLHARBOUR

From a feed that looked like every other pharmacy to health education people save and share.

Monthly content calendars, pharmacist-led LinkedIn articles and branded templates, all written within AHPRA and TGA advertising rules.

READ THE CASE STUDY →

Evans and Wislang property settlement post

LAW FIRM · @EVANS_WISLANG

A law firm’s social presence that sounds like its people, across every practice area.

Instagram and LinkedIn management, team reels, blog articles, a website migration and print collateral.

READ THE CASE STUDY →

A save means it was worth keeping. A share means it was trusted.

In high-trust industries the content that performs is the content that explains. Our top educational posts reached 56.8K and 36K likes, with thousands of shares and saves each. Those numbers matter because they come from people choosing to keep and pass on your expertise.

Clarity over complexity.

Trust over trends.

Strategy over noise.

SERVICES

Everything your business needs to be seen clearly online.

VIEW PACKAGES & PRICING

01 · MONTHLY · FROM $700 Social media management Strategy, content calendars, copy, design, blog articles and a monthly performance report across Instagram, Facebook and LinkedIn. VIEW PACKAGES → 02 · PROJECT · FROM $800 Websites and copywriting Modern, simple websites and copy that explains what you do and makes it easy to enquire. VIEW PACKAGES → 03 · ON LOCATION · FROM $800 Content days Half or full days filming reels and photographing your team, producing weeks of ready-to-post content in one session. VIEW PACKAGES →

PRINT & BRAND COLLATERAL

Beyond the feed.

Client guides, onboarding brochures and announcement pieces, built to the same standard as their social. So what a client holds in their hand matches what they saw online.

ASK ABOUT PRINT

Client brochures designed by The Social Associate

HOW WE WORK

You approve. We do the rest.

01AuditWe review your current accounts, website and competitors, and tell you plainly what is and isn’t working.

02StrategyContent pillars, tone of voice and compliance guardrails set around your services and goals.

03CreateA full month of posts, captions and graphics delivered for approval, then scheduled and published for you.

04ReportA clear monthly report on reach, engagement and website traffic, with what we’ll change next.

COMPLIMENTARY · NO OBLIGATION

Get a free Instagram audit for your business.

We’ll review your profile, content and engagement and send you a short written report with three practical changes you can make straight away. No obligation.

WHAT YOU RECEIVEA review of your profile, content and engagementA short written reportThree practical changes to make straight away

REQUEST MY FREE AUDIT

ON INSTAGRAM

@thesocialassociate

FOLLOW ALONG

One viral post won’t build your practice. Consistency will.

Across the professional accounts we manage, views over the last 30 days ranged from 37.6K to 1.2 million. Every one of those numbers was built the same way: steady, educational conten

Free content is not free if it costs you the client.

Generative AI has made social media quick and inexpensive, but it is obvious. For a professional practice, that first impression matters.

If your content could belong to any business, so could y

50,392 views in 30 days, up 107.5% on the month before.

Results like this aren’t the product of a single viral post. They reflect a considered strategy, consistent publishing and content that accurately represents the business behind it.

In p

Your clients may not be on LinkedIn. But your reputation is.

Before anyone engages a professional, they check their credibility. Referrers, future hires and industry peers all look you up, and LinkedIn is often the first platform.

We build and man

What if your feed had to go silent for 3 months? Would your foundation support you?

Let’s talk ↓
🤳🏼 www.thesocialassociate.com.au
✉️ hello@thesocialassociate.com.au

#BrandStrategy #BrandDesign #SocialMediaAgency #SocialMediaManagemen

Month one with a new account —

In September, we shared 35 pieces of content and reached 30,200 views, with 45 new followers. Their website recorded 437% more visits than August.

The best performing post wasn’t a service announcement.

June 2026 statistics are in → We increased our client’s visibility by 4,969%.

This increase is different to a vanity metric. It is proof of positioning. This client is early in their journey with us, and the goal was never conversion. It

An unpopular opinion about social media management from this soon to be mama — if your strategy depends on one person being constantly online, it isn’t a strategy.

Most agencies and solo consultants sell availability. Quick replies, fast

Allow me to reintroduce myself.

Over the last month, The Social Associate has welcomed more than 400 new followers.

I’m Giorgia — a lawyer, writer and the founder of The Social Associate 👋🏼

Every day, I see highly capable profession

THE JOURNAL

Plain-English marketing advice for professionals.

READ THE JOURNAL

One viral post won’t build your practice STRATEGY · 5 MIN READ Why consistency beats virality for professional businesses

What you can and can’t post

COMPLIANCE · 7 MIN READ Advertising rules for regulated industries, in plain English Your reputation is on LinkedIn LINKEDIN · 4 MIN READ Your clients may not be on LinkedIn. Your reputation is.

THE SHOP · COMING SOON

Not ready for a retainer? Start with our guides.

Digital guides and templates built from the systems we use with our clients, for businesses that want to manage their own content with confidence. Join the list to hear first when they launch.

JOIN THE LIST

How you communicate is part of how you’re perceived.

Tell us about your business and where you want it to be. We’ll come back to you with how we can help.

START AN ENQUIRY hello@thesocialassociate.com.au